latest insights from orangegrove
Gut instincts play a huge part in our online decision-making. As a business we can positively influence the gut reactions of our website users through top-level trust techniques outlined in this article.
Understanding the theory behind why we need to build up trust through our website and how hard we need to work towards this depending on the nature of the site, is a huge step towards really understanding our users – and helping them…
This is the second in our “Insight Series”. Today we are reviewing Velospeed, an ecommerce website and ebike retailer.
This is our brand new “Insight Series”. Our first in the series focusses on local charity The Link Foundation.
To the uninitiated, they mobile compatible and mobile optimised websites sound the same, but it’s important to understand the difference if you want to improve how your website works for you.
What makes life in Reading, Berkshire so great? Find out a bit of background behind OrangeGrove and why we love being based in this town full of oportunities.
I was flattered to be asked to participate in a fireside chat for Yena’s first meetup hosted in Reading. Yena is a community built up for start ups and scale ups…
I explore how reducing your bounce rate can increase your website’s bookings and enquiries as well as improve your Google rankings. With instructions on how to reduce it.
The second in our series of articles to help you achieve more visitors to your restaurant or boutique hotel website using more advanced SEO techniques.
Here’s a list of New Year resolutions to add to your year’s marketing plan and apply to your business to help you achieve growth.
Find out which website trends are hot in 2017 for the hospitality industries and which should be avoided. Includes a focus on usability and conversions..
The OrangeGrove blog has reached the final in both the digital & technology and PR, Marketing, Media & Communications categories in the 2017 UK Blog Awards!
A list of 6 important metrics to help you understand what is and isnt working on your website and how you might be able to fix it.
Beginner’s guide to Google Analytics – get set up with step by step instructions and start tracking conversions.
“How would you design a restaurant home page to get more bookings?” – 4 conversion pros answer.
When pro photography isn’t an option, expert tips on how you can get the most out of your DIY photos.