this is how we will build you a successful website...
If you come to us for a website, it’s important first to discover why you have or want a website in the first place and what are you hoping to achieve with it. Then we’ll drill into the finer details and establish exactly how will you measure the success of your new site. There’s little point investing money into a website without clear and direct goals for us to work towards.
It’s important we look at the bigger picture and find out all the ins and outs to your business, who your target market is, what you currently do marketing-wise and what your long-term goals are for the business. This needs to be related to the website and how it can help you achieve these. We also need to discuss the ‘findability’ of your new site. How it will be found by your target market and whether search engine optimisation (SEO) is an important consideration for you.
Here’s the important bit. The website will be used by potential customers, so we need to find out everything we can about them and work out exactly how we can align the structure and design of the site to suite their requirements and reasons for visiting. Here, everything needs to be considered right from the words and content used to photos, call to actions and detail of information given. This, combined with how we can focus this around your goals for the site will give it maximum chance of achieving return on investment.
bespoke UX designs
All our websites are designed completely from scratch to ensure we can provide optimum chance of conversions. Templates you purchase and ‘do-it-yourself’ websites just don’t cut it. We will design your site on-brand (if provided with the necessary logo etc) or we can design your logo ourselves and create it all from scratch. We try and steer away from web design fads to ensure the longevity your site. Ultimately all design decisions are made purely on whether they will enhance usability or help increase conversions.
From a user / SEO perspective, all code we produce is thoroughly tested across all browsers, is W3C compliant and Google optimised (speed and mobile). Most of the websites we work on use the WordPress platform due to its flexibility as well as ease of use from the client perspective. We can also deliver Magento solutions for complex ecommerce websites, have produced bespoke website platforms where off-the-shelf solutions just don’t cut it, and iOS and Android apps too.